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Copy any of these prompts into Claude or ChatGPT to start a guided conversation. The AI will interview you to gather the context it needs, then produce the output.

Content creation

Draft a blog post

I need to write a blog post. Interview me about the 
topic, who our audience is, the goal of the post 
(awareness, education, lead gen), our brand voice, 
and the key message. Then write an outline with 4-6 
sections, and draft the full post. Lead with the 
reader's problem, not with us.

Write social media posts

I need social posts to promote something. Ask me what 
we're promoting, which platforms, our brand tone, and 
what we want people to do. Then write 3 variations 
for each platform — LinkedIn posts (100-200 words with 
a hook in the first line) and Twitter/X (under 280 
characters). Skip hashtags unless they're genuinely 
useful.

Campaign planning

Plan a campaign

I'm planning a marketing campaign. Interview me about 
what we're promoting, our objective, target audience, 
budget, timeline, available channels, and what we've 
tried before. Then propose a plan with core messaging, 
channel strategy, content needed, a timeline with 
milestones, and how to measure success.

Design an email sequence

I need to create an email sequence. Ask me about the 
purpose (nurture, onboarding, re-engagement), who 
receives it, the end goal, sending cadence, and our 
brand voice. Then write each email with a subject 
line, preview text, body copy, and CTA.

Competitor and market analysis

Analyse a competitor

Help me analyse a competitor. Interview me about who 
they are, what I know about their pricing, features, 
target market, and recent moves. Then ask about our 
strengths and weaknesses relative to them. Create an 
honest comparison I can use in sales conversations 
and to identify messaging opportunities.

Write messaging for a new feature

We're launching something new and I need clear 
messaging. Ask me what it does, who it's for, the 
problem it solves, and how it's different from 
alternatives. Then write: a one-line positioning 
statement, a 50-word elevator pitch, a 150-word 
website description, and 3 benefit-led bullet points. 
Lead with benefits, not features.
For content creation, paste in examples of your existing content so the AI can match your brand voice.
Want a custom marketing tool — like a content brief generator or campaign planner? Submit an Expert Request and your Kowalah team can build it.